Lending & Securities Course Research Paper Example | Topics and Well Written Essays - 1750 words

Lending & Securities Course - Research Paper Example This study has been conducted based on secondary research mainly information from the official website of the company. It will deal with in depth research on wide areas of banking activities and its target customers. NBAD practices both commercial and investment banking activities and it offers flawless banking services to individual as well as institutional customers. As this study mainly focuses on commercial lending, therefore, need of long term and short term financing of the potential consumers needed to be analyzed. NBD has disclosed detailed information related to its short and long term lending like starting from the details of different lending schemes for individual as we institutions, investment banking services to business for raising finance and other strategic financial activity, eligibility criteria and requirements of security for lending, banks analysis of future value of securities deposited by the banks etc.According to the report findings  National Bank of Abu D habi is market leader in core business lines in this industry. The company follows franchisee based business activity. It is the largest banking franchise in UAE with more than 140 branches and 740 ATMs and cash deposit machines across the UAE. This banking group is also major player in the corporate banking or business arena. It provides portfolio management and wealth management services to HNI individuals.   The company is a leading player in emerging Islamic banking, investment banking and private banking services in UAE and other Middle East countries. The bank is recognized as a leader in its high competence areas like asset management and financial brokerage services. This company has been well positioned among its target customers for its high value added services and delivering corporate value to shareholders and employees. Apart from its active business operation in UAE, the company is also successfully penetrated in emerging foreign markets like Qatar, United Kingdom, S ingapore and Jersey. The overall business activity is maintained by more than 8000 employees from more than 50 nationalities which have made the most diversified cultured organization in UAE region. Corporate social responsibility is key part of its business activity. National Bank of Abu Dhabi is involved in many corporate social activities like charity, education, culture, art and sports. It always focuses on the national culture into its business culture and dedicated to preservation of it. Discussion There are two different types of customers of the bank. One is individual people and another is small and medium businesses that require loans from the bank. Individual customers requires loan for personal requirements like marriage, child’s education etc. they also need loan for buying persona car, buying a property and many other reasons. The bank also offer a complete package of short term and long term lending facility to its priority individual customers under personal b anking. It provides short term and lo